Modern Message Blog

Looking for ways to give back to your community? Use Community Rewards!

Posted by Camille Dameron on Nov 14, 2018 1:04:51 PM

Have you ever wondered, “How can my apartment community make an impact in the world?”

As your partner, we are always looking for ways that we can support your community's initiatives. Modern Message is excited to highlight this opportunity for you to engage your residents!

As we enter this Thanksgiving season, we love that our platform creates the chance for you to promote a spirit of giving back. While our Custom Actions are great for awarding points to residents who attend events, post on social media, give feedback, etc., they are also an excellent tool to incentivize your residents to donate to a charity of your choice.

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Tags: Resident Engagement, Custom Actions, Holiday Charity Campaigns

Modern Message Welcomes Dayna Gardner As New National Sales & Marketing Manager

Posted by Jared Rhue on Nov 1, 2018 1:48:58 PM

Gardner's focus Will Be on Business Development and Marketing initiatives.

DALLAS, Nov 1, 2018 — Modern Message, #1153 on Inc. 5000's fastest growing companies list and the creator of Community Rewards - a resident engagement platform for apartment communities, announced today the organization has appointed Dayna Gardner as the new National Sales and Marketing Manager. She will be responsible for assisting the Chief Sales Officer in marketing initiatives and will have responsibilities for sales development and serving key West Coast strategic partnerships. Her role will also include developing sales programs for new business and forecasting.

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Tags: Company Growth Announcements

Modern Message Welcomes New National Sales Manager Laura Formica

Posted by Jared Rhue on Oct 11, 2018 11:09:02 AM

Formica will play vital role Leading the company's Student Housing Portfolio Growth

Modern Message, #1153 on Inc. 5000's fastest growing companies list and the creator of Community Rewards - a resident engagement platform for apartment communities, announced today the organization has appointed Laura Formica as the new National Sales Manager.

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Tags: Company Growth Announcements

Modern Message Adds Regional Sales Manager to support partnership growth demands

Posted by Jared Rhue on Sep 27, 2018 11:11:14 AM

Rick DeNenno Will Take on new role in charge of expanding partnerships throughout the entire eastern United States.

Modern Message, #1153 on Inc. 5000's fastest growing companies list and the creator of Community Rewards - a digital resident loyalty rewards platform for apartment communities, announced today the organization has appointed Rick DeNenno as the new East Coast Sales Manager. 

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Tags: Company Growth Announcements

Gain Retention and Referrals Through Resident Engagement

Posted by Modern Message on May 9, 2018 1:54:03 PM

What does your typical day look like? Of course, you’ll have to take care of important items, first, and then make sure your deadlines are met. Once you’ve done that, what’s next?

No matter what size community you’re in or where you’re located, at least some part of every day should be devoted to marketing and sales – not in securing new rentals, working with prospects or even participating in neighborhood activities, but marketing to your current residents.

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Tags: Resident Retention

All Feedback is Good Feedback

Posted by Modern Message on May 3, 2018 4:53:18 PM

It’s only natural to want to hear praises about your community and promote these testimonials and feedback from your happy residents to prospects, but reality says that no one will ever have 100% satisfaction.

Might there be times when negative feedback is actually a good thing? In one word, yes! According to PowerReviews research, 86% of consumers say reviews are an essential resource when making purchase decisions; 82% of consumers specifically indicated that they even seek out negative reviews.

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Tags: Resident Engagement

Incentives - Do They Make a Difference

Posted by Modern Message on May 3, 2018 1:54:52 PM

 

Motivation can be a tricky thing – and sometimes hard to figure out. Yet, when an incentive is involved, it’s very easy to realize why a person is compelled, one way or another, to make a decision.

See if this resonates with something you’ve experienced. Jim is a 35-year-old architect who has lived in the same apartment for four years. You’ve never had any indication that he was unhappy, yet when your staff contacted him to come in and discuss his lease that’s up next month, you received no response.

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Tags: Resident Retention

Your Online Reputation Matters

Posted by Modern Message on Apr 16, 2018 2:48:13 PM

Who better to tell your story than your own residents?

Online ratings and feedback in today’s connected community can make or break your reputation, and once you’ve received feedback – positive or negative – those reviews live online forever. That’s why it’s more important than ever to take control of the conversation by addressing issues swiftly, encouraging residents to engage in your events and educating them on how important feedback is to the community, even before they sign the lease and certainly many times after that.

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Tags: Reputation Management, Resident Engagement

Modern Message Champion Q1 Winners

Posted by Modern Message on Apr 12, 2018 10:00:00 AM

At Modern Message our purpose is to create rewarding experiences and power appreciation for our employees, for our clients and for your residents. With this in mind, we wanted to create a friendly quarterly competition for our clients that would result in a $250 reward for the winning multifamily and student housing community that participated.

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Tags: Resident Engagement, Resident Retention

Event Ideas for Higher Resident Engagement

Posted by Modern Message on Mar 22, 2018 9:47:04 AM

Community events are a great way to engage your residents. And the more events you can host, the better.

When done right, events become more than just an occasion to provide your residents with free food and drinks; it’s about demonstrating to your residents that they are cared for and valued. While it’s often hard to get residents to leave their homes after a long day, or to find time during a busy weekend, planning the right events may be the key to their happiness!

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Tags: Resident Engagement, Resident Retention